What are your sources of data and how often are they updated?

Here is a link to the product page that discusses our data sources. We update the data constantly and provide customers with quarterly updates.

What fields of data are available for running queries or creating a report?

Here is a link to a PDF with a description of the fields of data for querying and reporting.

What is Technographic data?

Technographic data tells you what hardware and software the companies are using, whether the products are in front of or behind the firewall.

What is Next Technology Purchase data?

DemandMatrix uses up to five years of historical data to identify the technology adoption patterns and to compare the adoption patterns for companies in industry, size and geo clusters. These patterns are like a NDA sequence for identifying the next

How does your data help improve account, lead or opportunity scoring?

Technographic and Next Technology Purchase data add a new dimension to factors like industry, size of company, and response behavior. In essence, the technology a company uses is a roadmap to what other technologies they might buy.

How would I get access to the reports?

We can either create a custom report for you or give you the data via batch or API to generate your own reports.

Why can’t I find a specific technology I am looking to track?

We need to instruct our search algorithms to look for a particular product. So we may not have asked our search engine to look for the product you want or there may not be much evidence that anyone is using

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